Best Google ad expert in kottakkal,Malappuram Chat get Google Ads, formerly known as Google AdWords, is an advertising platform developed by Google that allows businesses to display ads on Google’s search engine and its advertising network. It works on a pay-per-click (PPC) model, where advertisers bid on specific keywords to have their clickable ads appear in Google’s search results.

These ads appear in various formats, including text, images, videos, or interactive media. They are displayed to users based on their search queries, browsing behavior, demographics, and other factors. Advertisers set a budget for their campaigns and pay when users click on or view their ads (like display ads).

Google Ads offers targeting options, analytics tools, and customization features that allow advertisers to target their campaigns to specific audiences, locations, devices, and times of day. It is a powerful tool for businesses to promote their products or services, increase website traffic, and drive conversions.